Business Tips Part 23: Craft Fairs part 2

So you've researched and found a craft fair and booked the table but now what? Well, you need to think about how you want to display your items.

A visitor to a craft fair isn't necessarily looking for something specific but wants to see what is on offer on the day. Keep this in mind when you set up your table so that your items can be accessible and ready to be picked up....and purchased! Your stall needs to be inviting, uncluttered, simple and have the prices on display.

Consider using some props so that people can see the uses of your items. This is not so relevant for the cards at Butterfly-Crafts but I could show different ways to use a crochet flower brooch such as on a cardigan, a hat or even on pretty ribbon for wrapping a present. Also think about raising some items up off of the table to eye level or use display boards along the back. No matter what you do however, practice before the big day so that you can tweak the stand until you are happy.

Some additional tips:
  • Keep a record of your inventory before and after the fair,

  • Have a method of recording each sale and if you have an assistant make sure they know how to do this too,

  • Consider tying down items that may appeal to slippery fingers,

  • Bring an assistant to help you package and talk about your products, keep you company when it is slow and let you have a break,

  • Set yourself a target such as make three times your table money, or sell all of one type of product.

But my number one tip: Have fun!

On the next business tips blog: Consignment

Image from EmilyClaireCreations

Monday, 1 March 2010 | 1 Comment

1 comment:

mv said...

Oh wow! Part 23 already! Great tips on craft fairs. I concur! Thank you so much for sharing! (great point about slippery fingers!)

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